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The 2021 Jeep Wrangler Rubicon 392 Launch Edition Doesn’t Come Cheap!

2021 Jeep Wrangler Rubicon 392

Back in November, we told you about the upcoming 2021 Jeep Wrangler Rubicon 392, the quickest, most powerful Wrangler yet, which is packing a potent 6.4-liter V-8 engine under the hood. With 470 horsepower and 470 lb-ft of torque on tap, and a 0-60 mph time of just 4.5 seconds, it’s going to be hard to beat.

It’s also going to be expensive, something that we fully expected. But how much? Today, we’re one step closer to that answer, as Jeep has just unveiled pricing for the 2021 Jeep Wrangler Rubicon 392 launch edition, and if you want to be the baddest bro in the lands, it’s going to cost you a whopping $73,500.

In addition to the standard 392-cubic-inch, 470-horsepower V-8 engine, the Wrangler Rubicon 392 launch edition is loaded with standard equipment, including two Wrangler exclusives:

  • A functional hood scoop connected to the tri-level Hydro-Guide™ air intake system feeds the V-8 engine with cooler, outside air and separates water – up to 15 gallons per minute – to enable the Rubicon 392 to traverse water up to 32.5 inches deep
  • An active dual-mode exhaust delivers an unmistakable sound. The system engages automatically, opening valves in the exhaust system, under higher engine loads to reduce exhaust back pressure. The driver can also activate the system with the press of a button

Chassis changes include a 2-inch factory lift, upgraded frame rails, unique suspension geometry, heavy-duty brakes and FOX high-performance shocks. The Wrangler Rubicon 392 masters low-speed downhill descents by using the V-8’s engine braking, revised transmission torque converter lockup control and a 48:1 crawl ratio to manage vehicle speed without the driver needing to use the brake pedal.

2021 Jeep Wrangler Rubicon 392

Inside, the interior includes leather seats with bronze Rubicon 392 stitching along with performance-inspired, integrated upper bolsters and a leather-wrapped, performance steering wheel with wheel-mounted paddle shifters. The Uconnect system projects on a standard 8.4-inch screen and includes Jeep Off-road Pages that allow owners to monitor pitch, roll, altitude, GPS coordinates, drivetrain power distribution and more.

The well-equipped Wrangler Rubicon 392 launch edition is also loaded with features that include:

  • Leather interior
  • Body-color hardtop
  • Body-color flares
  • Infotainment Group
  • HD electrical switch bank
  • Steel Bumper Group
  • Cold Weather Group
  • LED Lighting Group
  • Remote proximity entry
  • Safety Group
  • Advanced Safety Group

In addition, customers can add the following options to the Wrangler Rubicon 392 launch edition: Dual Door Group, Dual Top Group, Sky One-Touch Power Top and Integrated Off-road Camera, Trailer Tow Package and 285/70R17C BF Goodrich KO2 All-Terrain Outline White Letter or 285/70R17C Falken Wildpeak M/T tires.

The new 2021 Jeep Wrangler Rubicon 392 is scheduled to start arriving in dealerships this quarter of this year. It’s going to be a beast, but I might have to wait for them to hit the used car lots in a few years, as this is just way too rich for my blood!

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